Matsuyama Castle, Ehime
Photo: Matsuyama Castle, Ehime · Tuan P. / Unsplash

Ozu City Housing Market Report 2026

Data updated 2026-11-11 · Source: MLIT transaction price survey, 2005 Q3–2026 Q2 · Transactions in 2025: 40

In short

  1. 1
    Sales are thinning out

    Transactions are down about 52% on the previous three years.

  2. 2
    A shrinking population

    The population fell 7.9% between 2020 and 2025 (−5.6% for the wider area).

  3. 3
    Many abandoned homes

    20.8% of homes were empty in 2023 (19.8% for the wider area), and 17% were empty without being for rent, for sale or used as second homes.

  4. 4
    Moderate earthquake risk

    The government's seismic model gives a 35% chance of shaking of intensity 6-lower or stronger in the next 30 years (55% for the wider area).

The answers, compared

Are prices rising?

-9.5%

over 5 years

Faster than Ehime (-11.1%)

6 of 10 areas in Ehime, highest first

Are people moving in?

-7.9%

population, 2020–25

Shrinking faster than Ehime (-5.6%)

9 of 11 areas in Ehime, highest first

How risky is it?

35%

chance of strong shaking (6-lower+) in 30 years

Lower than Ehime (55%)

11 of 11 areas in Ehime, highest first

Key figures for 2025

Residential land per m² (sales)
¥19k/m²
-9.5% over 5 years
Transactions in 2025
40

Rent in Ozu City

The average private rental costs ¥45k a month (2023), -1.5% since 2018. Ehime: ¥48k

Floor areaAverage rent / month
under 30 m²
studio / 1K
¥33k
vs 2018 -11.3% · Ehime: ¥39k
30–49 m²
1LDK / 2DK
¥43k
vs 2018 +5.0% · Ehime: ¥45k
50–69 m²
2LDK / 3DK
¥50k
vs 2018 -2.2% · Ehime: ¥53k
70–99 m²
3LDK / family
¥48k
vs 2018 +6.0% · Ehime: ¥60k
Rent per m²
¥1,047
median, per month · Ehime: ¥1,121

Source: Statistics Bureau of Japan, Housing and Land Survey 2023. Privately owned rentals (excluding rent-free homes), monthly rent without management fees. These averages include older homes, so they run below asking rents for newly listed units. 3,340 rented homes.

What the data says

Sales are thinning out

Transactions are down about 52% on the previous three years. Fewer sales mean less choice and slower resale, so allow more time to sell later.

A shrinking population

The population fell 7.9% between 2020 and 2025 (−5.6% for the wider area). More people moved out than in during 2025 (about 6 per 1,000 residents), which weakens long-term housing demand.

Many abandoned homes

20.8% of homes were empty in 2023 (19.8% for the wider area), and 17% were empty without being for rent, for sale or used as second homes. That is a high share of truly abandoned homes (akiya), a sign of weak demand. Cheap houses are easy to find, but resale can be slow.

Moderate earthquake risk

The government's seismic model gives a 35% chance of shaking of intensity 6-lower or stronger in the next 30 years (55% for the wider area). Post-1981 buildings are designed for this level of shaking, but check ground conditions and insurance.

Local incomes are below average

Taxpayers here reported an average taxable income of ¥2.9m in 2023 (¥3.4m for the wider area). That is +13% since 2014. Averages are pulled up by a few very high earners, so a typical household earns less than this.

Official land prices are still falling

On the government's fixed benchmark sites, which are valued the same way every year, residential land prices changed -1% in the year to January 2026 and -9% over five years. Because these sites don't change, this is the cleanest measure of land value trends.

Significant flood risk

Of the official land-price benchmark sites here, which sit in typical neighbourhoods, 100% are inside the worst-case flood zone (86% with expected depths of 3 m or more), 14% are in a tsunami inundation zone. Most worst-case flood zones are shallow (under 0.5 m) at the edges, so depth matters as much as the share. Check the hazard map for any specific address before buying.

Living in Ozu City: people, homes and risks

Population 2025
37,365
-7.9% since 2020
Ehime: -5.6%
Net moves in 2025
-225
-6.02 per 1,000 residents
Ehime: -4.52
Vacant homes (2023)
20.8%
17.0% empty and not for rent or sale
Ehime: 19.8%
Median rent (2023)
¥43k
per month, all rented homes
Ehime: ¥45k
Strong earthquake risk
35.4%
chance of shaking of intensity 6-lower or more within 30 years
Ehime: 55.1%
Average income per taxpayer
¥2.9M
taxable income in 2023
Ehime: ¥3.4M
Daytime population
102
people here by day per 100 residents (2020 census)
Foreign residents
1.1%
419 registered residents in 2024
Ehime: 1.4%
Clinics
15.0
per 10,000 residents; 6 hospitals, 24 dental clinics (2020)
Ehime: 9.8
Official land price 2026
¥38k/m²
-1.5% in a year · -9.2% in 5 years
Ehime: ¥41k/m²
Flood exposure
100.0%
of 7 benchmark sites in a worst-case flood zone (85.7% 3 m or deeper)
Ehime: 58.8%
Tsunami exposure
14.3%
of 7 benchmark sites in a tsunami inundation zone
Ehime: 24.6%
Landslide exposure
0.0%
of 7 benchmark sites in a landslide warning area
Ehime: 4.6%

Check flood, landslide and tsunami zones for a specific address on the government hazard map ↗

Sources: 2025 Census (preliminary), 2025 Internal Migration Report, 2023 Housing and Land Survey (Statistics Bureau of Japan); J-SHIS seismic hazard model (NIED, 2024); Land Price Publication (MLIT); recorded crime: Tokyo Metropolitan Police Department (Tokyo only); incomes: Ministry of Internal Affairs taxation survey via the Statistics Bureau's municipal indicators; foreign residents: Basic Resident Register; medical facilities and station passengers: MLIT National Land Numerical Information. Earthquake probability is measured at the municipal center.

Example sales in Ozu City

Real transactions from the last four quarters, picked near the lower (20th percentile), middle and upper (80th percentile) price points. Locations are shown at district level, as published by MLIT.

House

Lower-priced2025 Q4

¥1.8M

¥12k/m²

  • Shiba
  • Iyo Shirataki · 18 min walk
  • Land 290 m² · floor 145 m²
  • Built 2000 (25 yrs) · Wood
Typical2025 Q3

¥4.0M

¥44k/m²

  • Tokiwamachi
  • Iyo Ozu · 8 min walk
  • Land 125 m² · floor 90 m²
  • Built 1978 (47 yrs) · Steel
Higher-priced2025 Q3

¥8.0M

¥24k/m²

  • Nagahamachoharumi
  • Iyo Nagahama · 12 min walk
  • Land 750 m² · floor 330 m²
  • Built 1950 (75 yrs)
Median transaction price by year
¥0¥5.0M¥10.0M¥15.0M¥20.0M2007200920112013201520172019202120232025
Show data table
YearHouse
2007–
2008¥13.0M
2009¥18.0M
2010¥13.0M
2012¥8.8M
2013¥10.0M
2014¥12.0M
2015¥9.9M
2016–
2017–
2018¥9.8M
2019¥5.4M
2020¥7.7M
2021¥6.0M
2022¥7.0M
2023¥7.0M
2024¥5.4M
2025–
Median price per m² by year
¥0¥50k¥100k¥150k2007200920112013201520172019202120232025
Show data table
YearHouseLand
2007–¥48k/m²
2008¥103k/m²¥45k/m²
2009¥69k/m²¥44k/m²
2010¥100k/m²¥43k/m²
2012¥36k/m²¥33k/m²
2013¥58k/m²¥39k/m²
2014¥67k/m²¥33k/m²
2015¥57k/m²¥31k/m²
2016–¥25k/m²
2017–¥24k/m²
2018¥85k/m²¥27k/m²
2019¥47k/m²¥21k/m²
2020¥52k/m²¥21k/m²
2021¥35k/m²¥23k/m²
2022¥63k/m²¥21k/m²
2023¥54k/m²¥31k/m²
2024¥34k/m²–
2025–¥19k/m²

Prices near train stations in Ozu City

Sales from 2023–2025, grouped by nearest station.

StationMedian used condo priceCondo price per m²Median house price (land + building)Walk (min)SalesDaily passengers (2023)
Iyo Ozu (伊予大洲)––¥8.0M12291,320-26% vs 2019
Iyo Nagahama (伊予長浜)––¥11.5M1412246-8% vs 2019

Are property prices in Ozu City going up?

Over the five years to 2025, residential land prices changed -9.5%.

About this data

Figures are medians of real transactions reported to Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) through its quarterly price survey. House prices per m² divide the total price (land and building) by the floor area. Medians based on fewer than 20 sales are not shown. The latest quarters are preliminary and are revised as more survey responses arrive.

Information only, not investment advice.