Kouri Island, Okinawa
Photo: Kouri Island, Okinawa · Zion C / Unsplash

Naha Housing Market 2026: Expensive Compared With Rents, and Cooling

Data updated 2026-11-11 · Source: MLIT transaction price survey, 2005 Q3–2026 Q2 · Transactions in 2025: 309

In short

  1. 1
    A boom that is slowing

    Naha is the capital of Okinawa.

  2. 2
    Homes cost a lot compared with rents

    A median condo costs about 47 years of median rent, very high for a regional city.

  3. 3
    A family market

    The most traded home is a 70 m² 3LDK at about ¥34M, and about 60% of condo sales are family-sized.

  4. 4
    People are moving out

    Naha's population fell 2.1% between 2020 and 2025, while Okinawa Prefecture grew slightly.

  5. 5
    Land and risks

    Benchmark residential land rose 5.2% in the past year and 61% over ten years, and is only about 2% below its 1991 level.

The answers, compared

What does a home cost?

¥30.0M

median used condo · ¥441k/m²

3% below the Okinawa median

Are prices rising?

+5.6%

over 5 years

Slower than Okinawa (+13.3%)

9 of 13 areas in Okinawa, highest first

Can local earners afford it?

8.3× income

median price ÷ average taxable income

Easier than Okinawa (9.2×)

13 of 13 areas in Okinawa, highest first

Rent or buy?

47years of rent

median price ÷ a year of median rent

Shorter than Okinawa (49)

12 of 13 areas in Okinawa, highest first

Are people moving in?

-2.1%

population, 2020–25

Slower than Okinawa (+0.1%)

15 of 16 areas in Okinawa, highest first

How risky is it?

21%

chance of strong shaking (6-lower+) in 30 years

In line with Okinawa (22%)

10 of 16 areas in Okinawa, highest first

Rent in Naha City

The average private rental costs ¥57k a month (2023), +9.1% since 2018. Okinawa: ¥54k

Floor areaAverage rent / month
under 30 m²
studio / 1K
¥46k
vs 2018 +13.1% · Okinawa: ¥44k
30–49 m²
1LDK / 2DK
¥53k
vs 2018 +7.5% · Okinawa: ¥51k
50–69 m²
2LDK / 3DK
¥66k
vs 2018 +6.3% · Okinawa: ¥60k
70–99 m²
3LDK / family
¥83k
vs 2018 +18.1% · Okinawa: ¥72k
100–149 m²
mostly houses
¥60k
vs 2018 -31.1% · Okinawa: ¥63k
150 m² +
mostly houses
¥92k
vs 2018 +35.8% · Okinawa: ¥70k
Rent per m²
¥1,417
median, per month · Okinawa: ¥1,295
The median used condo (¥30.0M, 65 m²) costs about 38 years of average rent for a similar-sized home (¥66k a month).
Excludes management fees, repair reserve, property tax and mortgage interest.

Source: Statistics Bureau of Japan, Housing and Land Survey 2023. Privately owned rentals (excluding rent-free homes), monthly rent without management fees. These averages include older homes, so they run below asking rents for newly listed units. 77,570 rented homes.

A boom that is slowing

Naha is the capital of Okinawa. Condo prices per m² rose about 8% a year in the late 2010s, but only about 3.9% a year over the past five years. The median condo sold for about ¥30M in 2025, down from ¥33.5M in 2024. Condos cost about ¥0.44M per m², about the Okinawa average.

Homes cost a lot compared with rents

A median condo costs about 47 years of median rent, very high for a regional city. Okinawa as a whole is even higher at about 49 years. Demand from buyers outside Okinawa, including second-home buyers, has pushed prices above what local rents support.

A family market

The most traded home is a 70 m² 3LDK at about ¥34M, and about 60% of condo sales are family-sized. Studios are rare. Omoromachi, the new town north of the centre, is the priciest busy area at about ¥0.74M per m²; Asato and the Prefectural Office area are much cheaper.

People are moving out

Naha's population fell 2.1% between 2020 and 2025, while Okinawa Prefecture grew slightly. In 2025 more people moved out to the rest of Japan than moved in. Many families are likely moving to cheaper towns nearby.

Land and risks

Benchmark residential land rose 5.2% in the past year and 61% over ten years, and is only about 2% below its 1991 level. About 30% of benchmark sites are in a shallow flood zone, the most of Okinawa's cities, and about 15% in a tsunami zone. Earthquake probability is moderate (about 21%). Typhoons are the more common natural hazard.

Living in Naha City: people, homes and risks

Population 2025
311,073
-2.1% since 2020
Okinawa: +0.1%
Net moves in 2025
-1,096
-3.52 per 1,000 residents
Okinawa: -0.38
Vacant homes (2023)
9.7%
2.3% empty and not for rent or sale
Okinawa: 9.3%
Median rent (2023)
¥53k
per month, all rented homes
Okinawa: ¥51k
Strong earthquake risk
20.8%
chance of shaking of intensity 6-lower or more within 30 years
Okinawa: 22.2%
Average income per taxpayer
¥3.6M
taxable income in 2023
Okinawa: ¥3.2M
Daytime population
109
people here by day per 100 residents (2020 census)
Foreign residents
2.5%
7,888 registered residents in 2024
Okinawa: 1.9%
Clinics
9.0
per 10,000 residents; 18 hospitals, 186 dental clinics (2020)
Okinawa: 6.3
Official land price 2026
¥189k/m²
+5.1% in a year · +20.0% in 5 years
Okinawa: ¥120k/m²
Flood exposure
29.2%
of 48 benchmark sites in a worst-case flood zone (0.0% 3 m or deeper)
Okinawa: 7.7%
Tsunami exposure
14.6%
of 48 benchmark sites in a tsunami inundation zone
Okinawa: 19.8%
Landslide exposure
0.0%
of 48 benchmark sites in a landslide warning area
Okinawa: 0.5%

Urban renewal zones

Areas designated by the national government for priority redevelopment, with relaxed planning rules and financial support for large projects.

  • Asahibashi Station East, Naha · 11 ha · designated 2003

Check flood, landslide and tsunami zones for a specific address on the government hazard map ↗

Sources: 2025 Census (preliminary), 2025 Internal Migration Report, 2023 Housing and Land Survey (Statistics Bureau of Japan); J-SHIS seismic hazard model (NIED, 2024); Land Price Publication (MLIT); recorded crime: Tokyo Metropolitan Police Department (Tokyo only); incomes: Ministry of Internal Affairs taxation survey via the Statistics Bureau's municipal indicators; foreign residents: Basic Resident Register; medical facilities and station passengers: MLIT National Land Numerical Information. Earthquake probability is measured at the municipal center.

Example sales in Naha City

Real transactions from the last four quarters, picked near the lower (20th percentile), middle and upper (80th percentile) price points. Locations are shown at district level, as published by MLIT.

Condo

Lower-priced2025 Q4

¥17.0M

¥283k/m²

  • Tomari
  • Miebashi · 6 min walk
  • 3DK · 60 m²
  • Built 1984 (41 yrs) · RC
Typical2025 Q3

¥33.0M

¥440k/m²

  • Aza Kokuba
  • 3LDK · 75 m²
  • Built 2002 (23 yrs) · RC
Higher-priced2025 Q3

¥56.0M

¥622k/m²

  • Omoromachi
  • Omoromachi · 9 min walk
  • 4LDK · 90 m²
  • Built 2003 (22 yrs) · RC

House

Lower-priced2025 Q4

¥33.0M

¥660k/m²

  • Shuritonokuracho
  • Land 195 m² · floor 50 m²
  • Built 1966 (59 yrs)
Typical2025 Q3

¥56.0M

¥533k/m²

  • Yogi
  • Land 95 m² · floor 105 m²
  • Built 2025 (0 yrs) · RC
Higher-priced2025 Q4

¥130M

¥520k/m²

  • Ameku
  • Land 230 m² · floor 250 m²
  • Built 2014 (11 yrs) · RC
Median transaction price by year
¥0¥20.0M¥40.0M¥60.0M2007200920112013201520172019202120232025
Show data table
YearCondoHouse
2007¥10.5M¥34.5M
2008¥11.5M¥35.0M
2009¥17.5M¥33.5M
2010¥17.0M¥35.0M
2011¥15.0M¥33.0M
2012¥13.0M¥33.5M
2013¥16.0M¥38.0M
2014¥15.5M¥35.0M
2015¥16.5M¥37.0M
2016¥20.0M¥45.5M
2017¥23.0M¥41.5M
2018¥26.0M¥55.0M
2019¥24.0M¥48.0M
2020¥30.0M¥41.5M
2021¥29.0M¥44.0M
2022¥30.0M¥45.0M
2023¥29.0M¥55.0M
2024¥33.5M¥56.5M
2025¥30.0M¥60.0M
Median price per m² by yearHouses are the better deal on space — A m² of house floor space costs about 30% less than a m² of condo, even though the house price includes land. If you need room more than convenience, a house buys considerably more space. That gap has widened over the decade as condo prices pulled ahead.
¥0¥200k¥400k¥600k2007200920112013201520172019202120232025
Show data table
YearCondoHouseLand
2007¥166k/m²¥228k/m²¥130k/m²
2008¥169k/m²¥207k/m²¥120k/m²
2009¥273k/m²¥205k/m²¥120k/m²
2010¥246k/m²¥184k/m²¥120k/m²
2011¥221k/m²¥181k/m²¥110k/m²
2012¥213k/m²¥212k/m²¥120k/m²
2013¥229k/m²¥224k/m²¥130k/m²
2014¥249k/m²¥203k/m²¥130k/m²
2015¥272k/m²¥210k/m²¥130k/m²
2016¥300k/m²¥228k/m²¥170k/m²
2017¥343k/m²¥250k/m²¥180k/m²
2018¥385k/m²¥256k/m²¥140k/m²
2019¥356k/m²¥282k/m²¥160k/m²
2020¥418k/m²¥284k/m²¥150k/m²
2021¥400k/m²¥333k/m²¥170k/m²
2022¥417k/m²¥311k/m²¥160k/m²
2023¥446k/m²¥353k/m²¥200k/m²
2024¥497k/m²¥320k/m²¥205k/m²
2025¥441k/m²¥333k/m²¥170k/m²
Price per m² by building age (2021–2025 sales)How condos age here — In recent sales, condos lose about a quarter of their per-m² value by around 14 years old and half by around 28. Prices keep falling by roughly 2.3% a year even after 25 years, so older condos here are cheap for a reason. Check the repair fund and rebuild plans.
¥0¥200k¥400k¥600k¥800k05101520253035404550
Show data table
Building age (years)CondoHouse
0–¥463k/m²
1¥614k/m²¥451k/m²
2¥695k/m²–
3¥769k/m²–
4¥717k/m²–
5¥631k/m²–
6¥600k/m²–
7¥559k/m²–
8¥607k/m²–
9¥677k/m²–
10¥580k/m²–
11¥654k/m²–
14¥475k/m²–
15¥486k/m²–
16¥450k/m²–
18¥500k/m²–
20¥448k/m²–
21¥387k/m²–
22¥411k/m²–
23¥443k/m²–
24¥440k/m²–
25¥408k/m²¥309k/m²
27¥371k/m²–
28¥323k/m²–
30¥340k/m²–
31¥312k/m²–
32¥300k/m²–
33¥300k/m²–
34¥334k/m²–
35¥333k/m²–
36–¥209k/m²
37¥252k/m²–
38¥257k/m²–
40¥310k/m²–
48–¥168k/m²
49–¥208k/m²
50–¥185k/m²
Condo price per m² by construction period
¥0¥200k¥400k¥600k¥800k2007200920112013201520172019202120232025

Each line follows buildings from one construction period over time. 1981 is when Japan's current earthquake-resistance standard (shin-taishin) took effect.

Show data table
Year1981-20002001-20102011-2020
2007¥161k/m²––
2008¥154k/m²––
2009¥171k/m²¥393k/m²–
2010¥168k/m²¥400k/m²–
2011¥200k/m²¥400k/m²–
2012¥188k/m²––
2013¥200k/m²¥329k/m²–
2014¥219k/m²¥371k/m²–
2015¥228k/m²¥369k/m²–
2016¥246k/m²¥450k/m²–
2017¥271k/m²¥421k/m²¥515k/m²
2018¥286k/m²¥429k/m²¥550k/m²
2019¥285k/m²¥462k/m²¥600k/m²
2020¥300k/m²¥431k/m²¥559k/m²
2021¥307k/m²¥462k/m²¥600k/m²
2022¥310k/m²¥478k/m²¥617k/m²
2023¥334k/m²¥538k/m²¥573k/m²
2024¥343k/m²¥507k/m²¥631k/m²
2025¥352k/m²¥462k/m²¥662k/m²
House price per m² by construction period
¥0¥200k¥400k¥600k2007200920112013201520172019202120232025

Each line follows buildings from one construction period over time. 1981 is when Japan's current earthquake-resistance standard (shin-taishin) took effect.

Show data table
Year1971-19801981-20002011-2020
2007–¥228k/m²–
2008¥131k/m²¥229k/m²–
2009¥179k/m²¥200k/m²–
2010¥176k/m²¥187k/m²–
2011–¥181k/m²–
2012¥201k/m²¥213k/m²–
2013–¥180k/m²–
2014–¥213k/m²–
2015¥169k/m²¥225k/m²–
2016¥144k/m²¥228k/m²–
2017¥200k/m²¥223k/m²–
2018¥211k/m²¥277k/m²–
2019¥247k/m²¥200k/m²–
2020––¥451k/m²
2021–¥294k/m²–
2022–¥249k/m²–
2024–¥271k/m²–
2025–¥267k/m²–

Prices near train stations in Naha City

Sales from 2023–2025, grouped by nearest station.

StationMedian used condo priceCondo price per m²Median house price (land + building)Walk (min)SalesDaily passengers (2023)
Asato (安里)¥18.0M¥308k/m²¥46.0M11644,813+3% vs 2019
Miebashi (美栄橋)¥29.0M¥443k/m²¥88.0M7636,662+4% vs 2019
Omoromachi (おもろまち)¥51.5M¥735k/m²–85410,452-10% vs 2019
Asahibashi (旭橋)¥32.0M¥480k/m²¥290M9438,796+1% vs 2019
Tsubogawa (壺川)¥37.0M¥601k/m²¥51.5M8404,115-1% vs 2019
Akamine (赤嶺)¥27.0M¥418k/m²–10344,773-1% vs 2019
Makishi (牧志)¥37.5M¥522k/m²¥170M4346,521-6% vs 2019
Shuri (首里)¥32.0M¥422k/m²¥35.0M9275,031-25% vs 2019
Oroku (小禄)¥24.0M¥1.0M/m²–6257,381-4% vs 2019
Prefectural Office(Okinawa) (県庁前(沖縄))¥24.5M¥361k/m²¥68.5M82413,489-5% vs 2019
Onoyama Park (奥武山公園)¥32.0M¥496k/m²–14234,144-7% vs 2019
Furujima (古島)––¥100M8184,903-5% vs 2019
Gibo (儀保)¥22.0M¥331k/m²–5182,347-21% vs 2019
Kyozuka (経塚)–––10101,668+29% vs 2019
Naha City Hospital(Okinawa) (市立病院前(沖縄))–––6101,861-2% vs 2019

Used condo prices by layout in Naha City

Sales from 2023–2025.

LayoutMedian used condo priceTypical sizeSales
3LDK¥34.0M70 m²166
2LDK¥33.5M65 m²80
4LDK¥35.0M80 m²36
1LDK¥23.0M45 m²17
2DK¥15.5M52.5 m²16
3DK¥17.0M55 m²12

How much does an apartment cost in Naha City?

The median used condo (mansion) in Naha City sold for ¥30.0M in 2025, about ¥441k/m², based on 122 recorded sales.

How much does a house cost in Naha City?

The median house sale, including the land, was ¥60.0M in 2025 across 103 sales.

Are property prices in Naha City going up?

Over the five years to 2025, condo prices per m² changed +5.6% and residential land prices changed +13.3%.

About this data

Figures are medians of real transactions reported to Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) through its quarterly price survey. House prices per m² divide the total price (land and building) by the floor area. Medians based on fewer than 20 sales are not shown. The latest quarters are preliminary and are revised as more survey responses arrive.

Information only, not investment advice.